Showing posts with label borders. Show all posts
Showing posts with label borders. Show all posts

Saturday, February 19, 2011

Ebooks And Online Sales Killed The Best Way To Discover Books

I know that going to the libraries is the best way for anyone to discover new books.

But with the invasion of superstores like Borders and Barnes and Noble in the 90s, they quickly became a family destination and the go-to place for looking for books to read.

And now, even that these super bookstore companies are in trouble as more users buy books online for the price and convenience and made worse in the last couple of years with the explosion of ebook sales.

I am sitting at one of the upstair windows of the Pasadena Borders store, one of the two hundred slated for closure due to the financial trouble and bankruptcy facing the Borders Group, facing the street on this rainy Saturday. And looking around, i find it ironic because it's so crowded here.

Well, everyone is here for the 10-40% closing sale.

There is a feeling of sadness in the air. The zombie-like faces of the store workers was pretty evident. Still, I have to say that they are working on even when one of them lamanted "this was still a Borders yesterday".

So where do I take my nephews to discover new literature? Well, I have been pushing for my brother to take to the library.

How about you? Are you affected by these closures? Also, are there effective ways for users to discover new books online?


- Posted using BlogPress from my iPod touch

Location:S Lake Ave,Pasadena,United States

Tuesday, August 17, 2010

Economy, Ebooks, And What Else Hurting Local Economy

I went pick up an iPad 3G for a family friend since I don't mind visiting the store from time to time to check out the foot traffic and such. Afterwards, I headed over to Borders to hang out a bit and get some reading and organize my thoughts.

A couple of years ago, I would not have been able to find a table to sit down at. Last night (if I recall correctly, the last time as well) I was able to browse around and then sit down at one of three tables that were not occupied. In the past, if I really wanted to wait for a table, I would have had to hover a bit and then finally, if luck would have it, find a table just as someone was leaving.

Last night the traffic there was light. Okay, it's a Monday night. I'm gonna try to go a couple of more times this week to see how it really is during the week day but I've got a feeling things are not going to be any better.

I also noted a cut in hours at Borders as well. It used to be opened until eleven PM each night while it closes at midnight on Friday and Saturday. Now, it closes at ten every night except for Sunday, which closes at a shocking seven PM.

I wonder if this is just more than a bad economy at work here. Perhaps the shoppers have gone online to Amazon with better deals, free shipping, and not taxes in some states like CA (you're suppose to report your sales tax amount when you file your tax returns but let's be honestly, very few folks do).

How about ebooks? Can that also impact book sales as well?

I see places like Borders, much like the library was a generation or two ago, as the epicenter for social interactions. Regardless of where you get your books these days, bookstores, even mega chains like Borders and Barnes and Noble, offer an opportunity to discover books.

I like the people there and I hope things turn around soon. I happen to live in an area with access to three or four other bookstores and cafes (with a bit of driving) but not everyone will go to the length I would to try working in different environments.

Again, I really hope things turn around soon. I think I will rethinking options about buying ebooks and supporting the local economy a bit more. Also about saving trees versus the pleasure of flipping through a magazine or a book.

Wednesday, August 11, 2010

Cheaper Readers Coming. Maybe Even Free And New Store Models

I've got three different Audible.com accounts. Essentially, if I sign up with Audible for a year, I got a $100 credit towards any MP3 player I wanted from Amazon. So can Amazon or Barnes and Noble essentially do the same thing with ebooks?

Subscriptions. If publishers can be persuaded to offer books at a lower price in exchange for volume or a promise of minimum cut, it is possible for ebookstores to offer subscriptions to books much like Audible is doing and give users a discount on compatible readers.

And with pricing dropping due to competing readers and stores, i wouldn't be surprised that prices may drop to $99 for the WiFi-only Kindle or Nook in 2011.

Bundles. An alternative for attracting readers may be to bundle books based on authors or series.

For instance, buy the whole Ender series, the buyer can knock off $25 of the Nook. Will this work? If SciFi doesn't fancy the reader, maybe the whole Jack Ryan series will get you $50 off a Kindle.

For years, game console makers, Microsoft, Nintendo, and Sony, have bundled hardware with selected accessories and games or services. Therefore, publishers of literatures like their video game counterparts would, should, be open to such an arrangement.

As booksellers, Amazon, Borders, and BN should do whatever is necessary to embrace the new ebook market. There is still a lot of growing to do. That means mistakes but it also would mean opportunities to experiment with new business models.

If you are offered a discounted or free reader from ebook sellers but in exchange, you have to buy books you're going to buy anyway, why not take it?


-- Post From My iPad

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